Boston Community Capital’s mission is to help build healthy communities where low-income people live and work. This mission, along with it's identity, hadn't changed since it's founding in the mid-1980s. However, the people they represent and the vibrant communities they live in had changed drastically. It was time for a refresh. Following a logo and brand exercise, we completely redesigned their website. Building on their new look and feel, we designed environmental graphics and wayfinding for their new office space.
Tank Design Team:
David Weik, Creative Direction
Jess Maher, Design
Kate Colantuono, Account Managament
Kate Hopkins, Development
Seaport Graphics, Vinyl and signage install