CallMiner, the world’s foremost conversation analytics platform came to Tank for a complete overhaul of their dated, legacy design system. Our cross-disciplinary team created a new mark, visual identity, brand messaging, photo library and a system of icons, graphical expressions and color. That system was applied to brand launch materials, business suite materials, video and more.
Tank Design Team:
Jess Maher, creative direction and design
Chloe Spillane, design
Daniel Pelligrini, messaging and copywriting
Owen Warren, Motion
