On the heels of a rebrand, I worked with Zus Health to tell their story in a website experience. As a health tech brand bringing to market a new concept, it was imperative that Zus was clear with their audience while providing tangible examples. As the design lead, I worked with content and UX to tell their story in an engaging way without the usual tech jargon. I worked with a motion designer to animate storyboards and original illustrations for the web and other formats.
Tank design team:
Jess Maher, Creative Direction
Katie Cohen, Content Strategy
Owen Warren, Motion and Video
Animation sample
––––––
Storyboards
––––––
